Why SEO is needed for Website & Blog?

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Why SEO is needed for Website & Blog?

SEO is the process of optimizing the website as per the rules and guidelines of the search engine to gain the top ranking on SERP. You can also read the full article on what is SEO for better understanding on SEO.

Please note this article is focusing on SEO for Google search engine. But, you can use the same tools and techniques to get the ranking on other search engines such as bing, yahoo etc

As we know the SEO is the process of optimizing the website as per the rules and guidelines of search engine. Google uses more than 200 factors/rules to rank a single-webpage. You need to follow these factors to get a good ranking on Google.

Suppose you have a blogging website sharing the knowledge on cakes and bakery foods. You are putting lot of efforts & time in writing the content for your blog. But still, your website pages are not visible on Google SERPs. Here you need do SEO for your website to get the ranking on Google. Unless your website is not properly optimized as per Google guidelines you will not get any rank.

Why Google want the websites to be optimized as per their rules?

Google has the only motive, to share the most relevant result with the user. This is the only reason Google use more than 200 factors/rules to filter the data available online. Millions of websites competing online to rank for a specific query on Google. However, Google gives the ranking to only those websites which are following the best practices and Google quality guidelines. These best practices and Google quality guidelines include more than 200 optimization factors for SEO.

Why seo is needed or important for website and blog
Now takes an example for more clarity. Suppose in a classroom there are 50 students and the teacher has the responsibility to grade each student in 1 to 50 ranking based on various factors such as student behavior, student test scores, student attendance, game score and so on. The student who will perform the best in all the activities will get the first grade in a class and other students will get the 2 to 50th rank based on their scores. Google is working in the same way. The website which will follow all the rules and guidelines of Google will get the top ranking on Google first SERP & other websites will get the space after first website. Google compare the webpages based on various factors such site and webpage quality, webpage response time, webpage domain age, webpage internal and external links and so on. These factors are called as On-page and Off-page SEO factors.

These On-Page and Off-Page factor are also called as On-Page SEO and Off-Page SEO.

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